The national parks can seem so far away, especially for inner city youths. So we developed an experiential series called Park Exchange, where we brought the essence of national parks closer to those who rarely see them. We brought Thomas Edison National Historic Site to Brooklyn, New Orleans Jazz National Historic Site to Chicago, and Redwoods National Park to Austin. This generated tons of PR, social content, and inspired those who’ve never seen there to #FindYourPark
Recognition:
CBS News
People
Conde Nast
NPR
TimeOut
Space.com
The Planetary Society
NY1
Salon